Gaston County Tourism Development Office recently featured our in-house brand, Human Powered Movement, and our Bike Rental Program based at Confluence.

This quick and informative write up and supporting video showcases a perfect day of activity and socialization throughout Cramerton, NC and Belmont, NC.

This project is a perfect example how MJ Bratton and Human Powered Movement can work in concert for clients on both sides of the spectrum.

HPM and our experiential bike rental program served as the foundation of the "on-camera" story while MJ Bratton played a direct role behind the scenes on production of the video shoot by coordinating talent, scouting the bike route, and capturing video used in the final piece.

Once again, our in-house brand, Human Powered Movement, has been highlighted in a local destination marketing organization's (DMO) content.

We have worked with Gaston County Tourism Development office on a number of different projects over the years to drive economic development and visitorship to the region, just minutes west of Charlotte, NC.

The articled entitled "10 Reasons to Participate in the Southeast's Newest Adventure Race" focuses on the South Fork Sampler: A Multisport Adventure Race that aims to highlight the unlimited recreational resources in the area, promote small local businesses, inspire environmental and conservational awareness and raise critical dollars for the beneficiary, Catawba Riverkeeper, in their ongoing efforts to ensure clean and plentiful drinking water for the 4+ million people in the river basin.

The full article can be found HERE and at the button below. 

MJ Bratton and Human Powered Movement are proud to celebrate the grand opening of Confluence, the newest hub for art, music, outdoor recreation and social engagement in the Charlotte, NC area.

Situated in downtown Cramerton, NC this public/private partnership provides a platform for local artists to showcase their craft, a space for citizens and visitors to socialize and a resources center to live a healthier and more active lifestyle.

Net profits from the collaborative effort go to supporting the South Fork Collective who's mission is to restore the water quality of the river and and improve recreational access to the river

MJ Bratton supported the Catawba Riverkeeper and the Town of Cramerton in the conceptualization, branding and program development of the space leading up to the grand opening.

Human Powered Movement developed and will maintain a bike rental program, provide a wide range of merch offerings, will host a weekly run club, and produce ongoing educational clinics (Ex: bikepacking 101) and special events (Ex: outdoor film screenings) to promote and facilitate greater human powered experiences.